Content creation

Create content worth following. From the first idea to a published post, with help from AI.

Your content introduces you, builds trust and gives people a reason to follow. Turn ideas into visuals, copy and posts that sound like you, with a version for each channel. utajir connects creation, scheduling and performance, helping you publish consistently and develop your presence with every new piece.

A content creator photographing a coffee cup with her phone beside a studio window
You have something worth sharingYour idea. Your voice. Content for your audience.Ideas · Creation · Publishing · Results
Find your next content idea

“What should I post?” Start with what your audience needs.

Running out of ideas doesn’t mean you have nothing left to share. Tell AI about your field, audience and publishing channels, then explore angles that answer their questions. Choose an idea with a clear benefit and the right format, so you start knowing what you want to say and who it is for.

Suggest content that helps beginners take better photos with their phone.

AN IDEA YOUR AUDIENCE CAN USE

Better photos in three steps

A visual how-to using the camera you already own.

Beginner phone photographers
LightAngleSpace
One carousel. Three tips. Two channels.
Create your content with AI

A clear idea. Content that reflects your voice.

Between an idea and a post are visuals, design and words to refine. Use AI to create the materials, headlines and captions, then edit them in the content editor. Sharpen the opening, adjust the image and adapt the copy for each channel. Review the result and add your voice before sharing.

CONTENT STUDIOREADY TO PUBLISH
FRAME / NOTES

Find the light.

Find a window. Let the light come from the side.

ONE IDEA. A CAPTION FOR EACH CHANNEL.

Try these steps. Save the post for your next shoot.

A better product photo starts with one small choice. What would you try?

3 slides · 2 captions ready
Schedule and publish

A consistent presence. More time to create.

Switching between accounts and keeping track of publishing times interrupt your work. Open the publisher inside Marketing, choose connected accounts, review each channel’s version and place your posts on the calendar. Prepare your schedule in advance and track every post’s status in the same place.

PUBLISHING CALENDARUTC+03:00
FRAME/ NOTES

Content, ready. Each channel, on schedule.

MON14
TUE15
18:00Instagram
WED16
09:00LinkedIn
14–16 September 2026
Instagram15 Sep · 18:00
Published
LinkedIn16 Sep · 09:00
Published
One idea. A presence on two channels.
Review and improve

Every post can teach you what to create next.

Publishing is the beginning. Results help you choose the next step. Track views, interactions and new followers inside Marketing, and compare channels over your chosen period. Learn what caught your audience’s attention, then use those insights with AI to develop your next ideas and improve your posts.

CONTENT PERFORMANCE · MARKETING7 DAYS
Views24.8K
Interactions1,488
Engagement rate6%
New followers+126
VIEWS OVER TIMECumulative
15 Sep18 Sep21 Sep
PERFORMANCE BY CHANNEL
ChannelViewsInteractions
Instagram18.4K1,104
LinkedIn6.4K384
LET RESULTS INSPIRE WHAT’S NEXTOne window. Three lighting conditions.

Instagram generated the most views. Create a follow-up post about lighting.

GOOD TO KNOW

Before your next post.